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Showing posts from May, 2020

Customer Co-creation – Top Companies

Customer Co-creation – Top  Companies Customer is the replica of God for any business. Any organisation always works for their base customers. Always keeps in mind what my customer is looking for. Management studies give them a great concept of “Customer Co-creation”.   What is Customer co-creation? Aric Rindfleisch and Matt O'Hern define customer co-creation as "a collaborative NPD (new product development) activity in which customers actively contribute and/or select the content of a new product offering" and state that, like all NPD processes, it consist of two steps, contributions) namely contribution (of content) and selection of the best .      We are “just Pure.. Nothing Else..” so let’s understand this definition in a bit simple form. Co-creation is just participation of customers to the business freely and put their effort for focusing on customer experience and their feedback. Co-creation is a betterment of the product. Study says 50 to 60 %

Birthday..... Mixed emotions

Birthday . .... Mixed emotions “ Specifically, in the human, complete expulsion or extraction of a fetus from its mother, irrespective of gestational age, and regardless of whether the umbilical cord has been cut or the placenta is attached. ” This is the medical term definition of Birth. It’s very difficult to understand and a bit complex too.  So we are “Just Pure Nothing Else”, let’s make it simple which we normal people can understand. Seriously that’s not the doctor's fault who gave a long definition of birth. Coming out from a mother's body is a birth. When we are newborn we don’t know the meaning of a birthday celebration.  It’s like a torture for newborn to 1 yr baby to getting ready for birthday even he can’t taste his birthday cake too. When the baby grows he understands birthday is a celebration where he will dress up and cut a cake with a knife where mom always says stay away from the knife. He does not want to share a single piece of birthd

Bois Locker Room

Bois Locker Room W hen I heard about this name I thought it was something where boys kept some of their stuff, but I did research and found that it is a social media disaster. Social media is good to connect and make your connection strong. Social media have a fantabulous positive impact and also a dark phase that comes through this incident. Buzzing all around on Indian social media with conversations on rape culture, sexism over the past few days. Incident happened at capital Delhi where a group created on Instagram named “Bois Locker Room”. The participants of this group are all-boys’ maximum teens from various parts of Delhi from high profile schools. A storm of screenshots of chats going onI social media.  In their chats it’s clearly visible they are talking about very vulgar things about girls. Sharing repugnant morphed pictures of their school girls and making lewd comments.  This scandal comes with lots of question marks on social media.  First of all you need to k

The Art of Teaching

                    “” गुरुर्ब्रह्मा ग्रुरुर्विष्णुः गुरुर्देवो महेश्वरः । गुरुः साक्षात् परं ब्रह्म तस्मै श्री गुरवे नमः ॥ “”                         (GururBrahma ,GururVishnu, GururDevo Maheshwaraha               Guru Saakshaat ,ParamBrahma ,Tasmai Shri Gurve Namaha) In Hinduism – Lord Brahma, Lord Vishnu, and Lord Shiva all three are teachers. The teacher is the representative of the Supreme Being. They give us knowledge and destroy ignorance. I salute such a teacher. To convey knowledge one to another is the process of teaching. In Hinduism four Vedas are mentioned which is a sign of knowledge. Vedas gives us knowledge on how to live in society and make the worth of your life by using learning in the right direction. Knowledge is a big ocean that can never end. When it comes to gaining knowledge by someone that person is far more important than others and superior too. The person who gives us knowledge known as TEACHER.  This profession faced

Mother ...an Unconditional love

आई (Mother.. an unconditional LOVE) Aai, Mom, Maa, Mataji, Ammee, Mae, Mor, Moeder, Mamma....and many more words in different languages, but I must say not any word can explain MOTHER. Mother is a very heavy word with lots of responsibilities. Responsibilities come with lots of barricades on someone's life and when it comes to a Lady who is Mother Scenario is different. Mother’s Love is unconditional and the purest. The entire world of mothers is their child. She never thinks beyond them. When a lady becomes a mother she just reborn with lots of more strength and courage.  I can bet a Man can never match the strength of the mother. She is just the God in the form of a mother.  By seeing mother we can say Yes God is there for us. A journey of carrying a new life within her is not an easy task. Mother is like a ubiquitous present everywhere because just because of her we are seeing this world. A Lady who is mother never thinks about her luxurious lifestyle, comfo

What Lockdown is giving us?

What Lockdown is giving us? W e never saw such a worst scenario which today's world is facing. A great threat to our world is not the atomic bomb this time, it is an unwanted disease which everyone known as COVID-19 or simply Corona. Deadly COVID-19 gives us the tragic unwanted output.   One of the major outputs is LOCKDOWN. Everyone knows the World Health Organization (WHO) declared Corona is Pandemic  and suggested also for Lockdown. Many countries welcome this suggestion with open arms. Let’s talk about lockdown-    Lockdown is a process where essential services are allowed and else is suspended till other action taken by the Government. In a very simple language civilians are locked in their own places, they can go out for important work only. I guess zoo’s and circus animals are very happy to see us in this condition of locking at our own home because we are also very happy when we go to the   zoo and circus where the animals are locked